The Profit Leak Audit

Seven questions. One honest read on where you are losing money.

Best estimates are fine. Nothing you enter leaves your browser. Takes about two minutes.

Pricing

What is your gross margin?

Roughly, across the business. Your best estimate is fine.

30%
Pricing

What is the largest discount you regularly give?

The deal you reach for to win or keep business.

10%
Customers

What share of revenue comes from your top three customers?

Concentration is risk, and big accounts are often the least profitable.

35%
Cash

How many days do customers take to pay you?

From invoice to money in the bank, on average.

50 days
Growth

How much do you expect revenue to grow this year?

Fast growth on a thin margin is where cash trouble hides.

15%
Cost

Do you know your fully loaded cost per hour?

Not the wage. The real cost once you add burden, overhead, and lost time.

Last one

What is your sector and revenue band?

This is only used, anonymously, to place your score next to similar operators in the benchmarks. No company or contact info is collected.

Membership

Found a leak? Members get every tool to fix it.

Use one calculator free in every section. Join to unlock all 56, plus the benchmarks, the room, and the pro tools.

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